Fewer. By choice or necessity. Let’s design for it.

Less by design

We hope that the Fewer Labs community will be involved in four key activities. Our aim is to facilitate this through connection and collaboration.

Understand

What is the need and desire for fewer, and what are the challenges?

We will collectively collate insight and evidence that provides a clear idea of the challenge and the emerging opportunity.

Imagine

What can we imagine, what are the concepts and ideas that define a fewer future?

We will facilitate collaborative activities to define fewer futures that inspire and bring to life possible futures.

* We are beginning with Understand - building a picture of the challenge.

Design

What moves an idea towards reality, what are the new designs that make a fewer future?

We will support businesses, sectors and places to define designs that lead to fewer futures.

Evolve

What ensures a design is impactful and enduring, how does it develop?

We will evolve as a new culture emerges to build a new culture with people as it emerges.

What is the need and desire for fewer, and what are the challenges?

Understand

We will collectively collate insight and evidence that provides a clear idea of the challenge and the emerging opportunity.